How Books-Poster project.

for this project we have been given a live brief for a company called how books, they are looking for poster  for there new publication, based around typography..

this were my initial thoughts, what i wanted to develop was the idea that what you read creates an image in you head. so you read red, you think the colour red. i thought this was an interesting way of thing about type, as type in this sense is image.. or at least creates image.

with our final set of three posteres there had to be the constant theme of oppersites, so oppersites ahd to be included in the posters. e.g. seriffed san seriffed.