We decided to create posters to help market the map. The images on the posters are that of the symbols used on the map(simple, and globally recognised.)
the strap lines.."wheres my milk" adds a more personal effect to the map, something that i think makes it more appealing. Where these posters are located, we came up with the idea that particular maps are also located with it, so if you see a poster with a milk carton on it, you could be located to your nearest shop... to find your milk?
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